Thai Airways Phases Out First Class
Thai Airways (TG) has confirmed its decision to terminate first class service, which is currently available only on selected routes from Bangkok (BKK) to London (LHR) and Tokyo (NRT). This move signifies the end of a product that once featured prominently across several aircraft types in the fleet.
Focus on Fleet Modernization
The airline is concentrating on fleet modernization and standardization of premium offerings. As part of this initiative, Thai Airways will eliminate first class cabins and introduce new-generation business-class suites along with a “business class plus” option.
Historical Context and Changes
Historically, Thai Airways offered first class on several widebody aircraft, such as the Airbus A340, Airbus A380, and Boeing 747. These cabins were synonymous with high-end comfort and occasionally used for royal travel, though their commercial sustainability was always questionable. Over time, the product has been scaled back significantly, now remaining on only three Boeing 777-300ER aircraft.
Challenges Faced
- Limited customer awareness
- High costs of specialized ground services
- Inefficiencies in catering and crew training
The downsized product ultimately became unsustainable, as noted by aviation industry reports.
Fleet Renewal and New Offerings
Thai Airways is engaged in a comprehensive fleet renewal program, including orders for 45 Boeing 787-9 aircraft, expected to be delivered starting in 2028. These planes will spearhead long-haul operations, featuring enhanced business class amenities to meet global standards. In lieu of a first-class offering, these aircraft will provide a “business class plus” section, offering passengers additional space and privacy.
Airbus A321neos for Regional Routes
The renewal strategy also includes the introduction of Airbus A321neos for regional and medium-haul routes beginning in late 2025. These aircraft aim to modernize the airline’s short-haul fleet, complementing the global network maintained by Boeing 787-9s and revamped 777-300ERs.
Boeing 777-300ER Reconfiguration
The airline plans to retrofit its Boeing 777-300ER fleet within the next two to three years, updating them with contemporary business class suites and phasing out first class altogether. This approach maintains a consistent premium product throughout the network, enhancing the competitiveness of Thai Airways by reducing operational complexities.
Conclusion
With only three aircraft retaining first class, its maintenance has become unfeasible. Thai Airways now focuses on a cohesive premium experience centered on new business class suites and a “business class plus” concept. Although some customers may be disappointed by these changes, the decision aligns with industry trends and economic necessity.
By prioritizing fleet modernization, Thai Airways is positioning itself for sustainable expansion in both regional and long-haul markets.
